Win a Dan Murphy's Gift Card Christmas

Offer converts on SOI (Single opt in)
No Incent allowed - this includes any form of content locking.
Traffic Allowed: Email/Newsletter, Display/PPC Media, Mobile, Social Media
No Instant Winner pre landers allowed but you can use words such as FREE and WIN and Get
No use of any brand logos allowed
Prelanders need to be preapproved before going live
Cap for a publisher: 100 leads/day