MobileConnect

Company Description : The Confluence mobile application (the “App”), provided by Nielsen (India) Private Limited (“Nielsen,” “we,” or “us”), is intended for use by individuals in the Nielsen India Smartphone Panel (the “Panel”) and is designed to collect information about panelists’ mobile device and mobile application usage, online browsing activity, and purchasing behaviour. Campaign Description : We have new req . for one of our client app , but the campaign must be run through APK file download only, This app sits outside the play store and is android only (CPR) .

 Our main objective is that they have to retain for 10 days - post Registration & Installing the app . Campaign Objective:The objective of the campaign is to target the given set audience and get complete the registration+APK Install done through the affiliate link. Campaign Flow   Screener will come once the banner is clicked – it’s about awareness and educating it how to register and install and rewards . Registration page with OTP verification and basic option questions about household to be done . Direct link will be sent to Mobile/Email where one needs to click the link for APK download . Post Download – one has to enable access in the Mobile to complete the process .