TATA AIA Life

Company Description:  Tata AIA Life Insurance Company Limited (Tata AIA Life) is a joint venture company, formed by Tata Sons Ltd. and AIA Group Ltd. (AIA). Tata AIA Life combines Tata’s pre-eminent leadership position in India and AIA’s presence as the largest, independent listed pan-Asian life insurance group in the world spanning 18 markets in the Asia Pacific region.

Tata AIA Life has written retail new business weighted premium of Rs. 2,232 crore for the financial year 2018-19. For the same period, the 13th month persistency of the company was at 83.3% and, the individual death claims settlement ratio was 99.07%.One of the fastest growing companies in the Life Insurance sector, Tata AIA Life is now ranked at no. 5, based on individual weighted new business premium Campaign Description:  It is a CPL(cost per lead) campaign wherein we must bring quality leads for Tata AIA Life insurance. The advertiser is offering its affiliates to run it in with mentioned targeted cities and audiences.

All allowed promotional methods are selected under traffic sources Location Targeting:- Top 8 metro locations would be majorly – Mumbai (Thane and Navi Mumbai), Pune (PCMC), Delhi NCR (Delhi, Noida, Faridabad, Gurgaon, Noida), Bangalore, Hyderabad, Chennai, Kolkata, Ahmedabad  Channels:- Email Soft Goal 1% CR Income - 6 Lac and above Age: 25- 50 years, Male only Campaign Objective: To generate quality Leads for TATA AIA Life Insurance