Livemint + WSJ

Company Description: Mint is an Indian financial daily newspaper published by HT Media, a Delhi-based media group which is controlled by the KK Birla family and also publishes Hindustan Times. It mostly targets readers who are business executives and policy makers.

It has been in circulation since 2007. It is India's first newspaper to be published in the Berliner format. The former editor of the Wall Street Journal India, Raju Narisetti was the founding editor of Mint till he stepped down in 2008. Narisetti was succeeded by Sukumar Ranganathan who served as editor till 2017.

In 2014, Mint and the Journal ended their seven-year editorial partnership. Mint began in collaboration with The Wall Street Journal on 1 February 2007, with the Journal's former deputy managing editor, Raju Narisetti as its founding editor.

Campaign Description: LiveMint provides its publisher an opportunity to earn good revenue if the subscription is generated using publisher link. Objective: To generate successful subcriptions. Target Geo's: APAC Region Cookie time: 15 days Validation cycle: 7 days Brand Stop Words: livemint, wallstreet, livmint