Principe di Bologna

Small family manufactory in the Italian province. Inspired by the music and cinema of the 80s of the last century, the passion which the brothers along with the factory got from their father- retained the laconic and sophisticated style of Principe di Bologna. It easily combines the external simplicity, unrivalled of craftsmanship and design, which are appreciable in the finish and constructions details. Produces men's and women's shoes, bags and apparels.

Benefits for customers: Handmade in Italy, Italian style and quality, Italian luxury brand, comfortable shoes, modern design, natural materials, limited editionб high quality leather. Target audience portrait: Men and women 25-45 y.o., Shoppers, Shopping Enthusiasts, Luxury Shoppers, Fashionistas, Sports Fans, Health & Fitness Buffs, Travellers, above average household income, both married and single.  Brand positioning tips: Handmade in Italy, Italian style and quality, Italian luxury brand, comfortable shoes, modern design, natural materials, limited editionб high quality leather.