PeeSafe

Company Description: Pee Safe was incepted post the troubles of a woman while visiting a public washroom. This experience led to a journey of research and development by the Co-Founder, Srijana Bagaria with the help of her husband, Vikas Bagaria, the Founder, who was determined to find an easy way out of risking UTI every time anyone visits a public washroom. 

Soon after, the Toilet Seat Sanitizer Spray was introduced. A spray that managed to save millions of women across the country from the risk of contracting UTI.

Ever since 2013, the Toilet Seat Sanitizer Spray has been a saving grace for all public toilets. With this product in your bag, everyone especially women all across the country feels much safer knowing that their risk of contracting UTI has reduced.

Gradually, we identified the need for many hygiene essentials and took it upon ourselves to talk about things that are usually hushed in our society.

Campaign Description: It is a CPV(cost per Visit) campaign wherein we must bring sales for the Peesafe website through Admitad's affiliate link. KPIs - HARD KPI :    i. Total Sales ( Revenue) / Sales(Quantity) > INR 700 ii. Visit to Sale at least 1% Do note, Cancelled products will not be counted as a sale. SOFT KPI :  i. Bounce rate < 70% Conversion Flow :  1. The user makes any purchase. 2. The sale is counted and credited. Target Geos: PAN India Allowed Traffic sources: Mentioned in the traffic sources tab. Campaign Objective: To drive quality traffic with expected CR%.